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Customer Support: Follow Up�s Hidden Function
You may have a full series of follow up emails fully loaded into your autoresponder. But have you fully allowed for follow up customer support?
Immediately, the expression conjures up visions of hordes of angry customers waving their fists before ...
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Follow Up Failure: Are you Guilty?
You put your heart and soul into a creating a product. You�ve made sure it contains professionally written content. You�ve marketed it diligently, using social networking, article marketing, guest blogging � all the tricks.
You�ve even created a follow up pl...
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Can Copywriting Help Your Follow Up?
You�ve been getting busier, and wondering if hiring a copywriter to write your follow up emails is something you should consider. The truth is it�s always a good idea to get a professional to handle a specialized job.
But how do you still speak to your lis...
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Why One Follow Up Action Isn�t Enough
Are you part of the crowd who make up a shocking majority of marketers? The ones who only send out one follow up email, or make one follow up phone call?
There�s a very simple reason why this simply isn�t enough: Conventional, proven sales wisdom states th...
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Keeping Your Customer for the Long Haul
There�s a simple follow up law you probably already know: People who don�t deliver what they promise don�t keep customers.
Some marketers know this, and don�t care. They�re in it for the short grab. Once they�ve made their sale, they�re out of there, lik...